Apollo.io vs Attio
Side-by-side CRM comparison with MCP evidence fields. Wide-intent template for Sales & CRM stacks (inbound + outbound + full-suite).
Apollo.io
B2B contact database plus sequencing. Official first-party remote MCP server for prospecting, enrichment, analytics, and loading leads into sequences; OAuth, or X-Api-Key for headless agents.
Free plan available; paid tiers per seat. Enrichment actions consume credits.
Official MCP docs →Attio
Flexible relationship CRM for startups and scale-ups. Hosted MCP with OAuth; read auto-approved, writes confirm. MCP listed on Free through Enterprise plans.
Free (up to 3 seats); Plus from ~$35–44/user/mo; Pro from ~$79–99/user/mo; Enterprise custom. MCP server included across plans per official pricing matrix.
Official MCP docs →| Field | Apollo.io | Attio |
|---|---|---|
| Official MCP server | Yes (vendor docs) | Yes (vendor docs) |
| MCP endpoint | https://mcp.apollo.io/mcp | https://mcp.attio.com/mcp |
| Auth | OAuth | OAuth |
| Plan / scope gate | Any plan including free; credit-consuming actions need available credits; headless use requires a master API key | Available on all plans; some SQL tools plan-gated |
| Pricing | Free plan available; paid tiers per seat. Enrichment actions consume credits. | Free (up to 3 seats); Plus from ~$35–44/user/mo; Pro from ~$79–99/user/mo; Enterprise custom. MCP server included across plans per official pricing matrix. |
| Best for | outbound teams, prospecting, startups | startups, relationship crm |
| Docs checked | 2026-11-05 | 2026-11-05 |
More options: Apollo.io alternatives · Attio alternatives